Chapter 201 The Elementary School's Countermeasures
Chapter 201 The Elementary School's Countermeasures
The wind was blowing in from the alley entrance.
Song Huan escorted Xiao Yunqing and Xiao Jue downstairs and then turned to walk back.
The streetlights had just come on, casting a dim yellow light on the road.
After walking a few steps, a gust of wind caught up from behind, carrying a few withered leaves and a piece of paper.
The paper floated past his eyes, and he casually grabbed it.
Unfold it, and it's a GG (Golden Goblin).
The sign above reads, "Nanjiang City Mental Hospital Officially Opens."
Below is a row of addresses and phone numbers, and at the bottom are several pictures: white walls, green windows, and a long corridor that seems to stretch on forever.
Nanjiang City Mental Hospital?
Song Huan stared at those words, feeling that they sounded very familiar, as if she had heard them somewhere before.
He frowned, thought about it, and then his head started to ache.
It wasn't a sharp pain, but a dull ache, like something was blocking it inside.
He rubbed his temples and folded the poster.
In my past life, I seemed to have some connection with this place, but I couldn't remember.
I think I've been there before?
No... I don't have a mental illness.
Song Huan suddenly felt a headache.
Forget it.
The past is gone, so why are you still dwelling on it?
He walked to a trash can by the roadside, stuffed the poster in, clapped his hands, and went home.
……
The next day, the sun peeked out from behind the clouds, illuminating the gate of the Ninth Primary School.
On weekends, there aren't many people at the school gate, except for the old security guard who sits leisurely in a chair with his legs crossed, fanning himself slowly with a palm-leaf fan.
Song Huan stood under the shade of a tree opposite the school gate when Xiao Yunqing took a piece of paper out of his bag and handed it to her.
"These are some of the best-selling and most popular snack shops around the Ninth Primary School that I asked Xiao Jue yesterday."
She pointed to a list of shop names on the paper, "This is a spicy snack shop, this is a candy shop, this is a fried food shop, and this one."
Song Huan shook her head. "You've come up with the wrong angle."
Xiao Yunqing paused, her finger still on the paper. "Why?"
Song Huan leaned against a tree trunk, hands in her pockets. "Compared to high school and junior high students, elementary school students have far less spending power. They don't have much money in their pockets; a few yuan of pocket money a day is the most they can manage. The real main consumers aren't them; they're their parents."
He looked at Xiao Yunqing and said, "It's like you're Xiao Jue's cousin and guardian. Would you buy her snacks?"
Xiao Yunqing subconsciously shook her head. "No, eating snacks is bad for children's physical development."
Song Huan nodded and snapped her fingers. "That's right. Our target audience isn't elementary school students, it's their parents."
Xiao Yunqing's eyes lit up, and she suddenly realized.
Song Huan looked at her bright eyes, smiled, and continued speaking.
"What do parents actually spend money on? Breakfast shops, restaurants, stationery stores, bookstores, milk shops, and bakeries."
He paused for a moment, then his tone became firm.
"These are the businesses we should be focusing on. If we concentrate our efforts on snack shops, we won't make much money. No parent will buy a membership card just to get a discount on snacks for their child."
"Moreover, the snack shops near the elementary school only make a profit of 1.5 yuan. Asking them to give an additional 20% discount is too much to ask."
Xiao Yunqing nodded, folded the paper, and put it in her pocket. "I understand."
"Let's go."
Song Huan pointed ahead.
"That bakery is pretty good. There are still so many people queuing up on the weekend; there will definitely be even more people when school starts on Monday."
He smiled and walked forward.
Xiao Yunqing quickly followed.
The bakery is located diagonally opposite the Ninth Primary School. The storefront is not large, but the glass windows are polished to a shine.
Inside were various breads, cakes, and sandwiches, all golden in color and reflecting the light.
There were four or five people queuing at the entrance, including parents holding children's hands and elderly people carrying shopping baskets.
Song Huan pushed open the door and went in; the bell on the door rang once.
The owner, a woman in her forties, stood behind the counter, wearing a white apron and with her hair pinned up, packing bags for customers.
She looked up and glanced at Song Huan.
"Please wait a moment."
Song Huan didn't urge him, but stood aside and waited.
At the same time, they observed the situation in the store.
Xiao Yunqing stood beside him, also waiting.
[It looks quite clean; there shouldn't be any hygiene issues.]
Xiao Yunqing also felt that the environment here was very nice.
The customer left, and the proprietor turned around, wiped his hands, and asked, "What would you like?"
Song Huan pulled the contract out of her bag and placed it on the counter. "Boss, I'm not buying anything. I want to discuss a collaboration."
The boss glanced at the contract, then at Song Huan, then at Xiao Yunqing, a hint of wariness in his eyes.
"What kind of cooperation?"
Song Huan opened the contract and pointed to the terms on it.
"We're creating a food alliance, bringing together great businesses around schools. Students get a 20% discount with their cards, and we'll handle the promotion. If you join, your customer traffic will increase significantly."
The shop owner shook his head. "20% off? My profit margin is already thin; I'd lose money if I offered a 20% discount."
She put down the rag she was holding and leaned against the counter. "Besides, I've never even heard of this alliance of yours. What if it all goes wrong? Who am I supposed to turn to?"
Song Huan wasn't in a hurry.
He pushed the contract forward a bit. "Boss, how long have you been open this shop?"
The boss paused for a moment, then said, "It's been more than three years."
"It's been over three years, so you should know very well. On weekdays, the busiest time is after school. Weekends are actually less crowded."
The boss didn't say anything, just looked at him.
Song Huan continued, "After joining the alliance, I guarantee your foot traffic will double from Monday to Friday. Weekends won't be as quiet as they are now."
The boss looked at him with suspicion in his eyes, "What guarantees do you have?"
Song Huan took out a document from her bag, turned to a page, and placed it on the counter.
"This is the data from No. 1 Middle School and No. 12 Middle School. Take a look."
The boss looked down at the table, which listed the store name, average daily customer traffic before joining the franchise, and average daily customer traffic after joining the franchise.
Every store raised its prices; some doubled, and some tripled.
She stared at it for a while, then looked up at Song Huan and asked, "Is all of this true?"
Song Huan nodded, "Really. You can ask around, at the milk tea shop, fried chicken shop, stationery store across from No. 1 Middle School, just ask anywhere."
The shopkeeper tapped his fingers twice on the counter.
She bit her lip. "20% off is still too low. How about 10% off?"
Song Huan shook her head, "20% off, that's the alliance's standard discount. It can't be changed."
The boss frowned. "Let me think about it some more."
Song Huan reached into her schoolbag, pulled out a poster, unfolded it, and laid it on the counter.
The poster features a map of the area around the Ninth Primary School, with most shops marked blank and only a few marked with red dots.
He pointed to the red dots and said, "These companies have already signed. If you don't sign, your competitors will sign, and your customers will go to them."
He paused for a moment, then added, "Moreover, the posters prioritize advertising for stores that have already signed contracts. Your store is right by the school gate, a great location. It would be a shame not to sign."
Xiao Yunqing watched from the side without saying a word.
This is the first store they've signed a contract with; Song Huan is clearly lying.
However, she also realized that this was a negotiation tactic, constantly putting pressure on the other party to throw them into disarray.
The boss stared at the poster for a long time.
She sighed. "Fine, let me see the contract."
She picked up the contract and flipped through it page by page, examining it carefully, reading each clause twice.
After reading it, I put the contract down, picked up a pen, and signed it.
The handwriting is messy, but every stroke is heavy.
Song Huan carefully put the contract away, extended her hand, and said, "It's a pleasure doing business with you."
The boss shook his hand; it was rough and had traces of flour.
She looked at the high school student in front of her, then at the girl with a ponytail next to her, and shook her head.
"Young people these days are really something else."
Song Huan smiled, stuffed the contract into her bag, and turned to leave.
Xiao Yunqing followed behind, and the bell on the door rang again.
Stepping out of the bakery, the sun was shining brightly.
Xiao Yunqing turned to look at Song Huan, somewhat shocked.
How can he be so amazing?
He always manages to persuade those bosses.
It seems that whatever he says becomes an irresistible reason.
She opened her mouth as if to ask something, but then swallowed it back.
……
(Remember every foreshadowing element! Small details can determine the outcome of the battle between Laoyue and Xiaoyunduo.)
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